Report Reımagined

By Swapnil Gugale

Notes and case studies on how research reporting could be done better, from data collection to the final deliverable.

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Usually A 45-minute survey few physicians finish Drop-offs and tired answers weaken the data.

Perspectives

Analysis and commentary on where research reporting is heading: industry events, new methods and the habits worth rethinking. Read these for the why.

Coming soon

Coming soon

Synthetic respondents fit the average, but pharma decisions run on segments

Synthetic HCPs and patients are showing up in pharma research plans. They match the average well. They struggle with the differences between segments, and that is where the big decisions sit.

Being written
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Playbooks

Step-by-step guides and case studies you can apply to your next project, from questionnaire to automated deliverable. Read these for the how.

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Swapnil Gugale Swapnil Gugale

I work in consulting and teach data analytics. This is where I share what I know about innovative practice and better habits in reporting.

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